AI in Marketing Nptel Week 1 Assignment Answers

Are you looking for AI in Marketing Nptel Week 1 Assignment Answers ? You are here at right place for answers solved by our experts at Progiez.

Course Link: Click Here


AI in Marketing Nptel Week 1 Assignment Answers
AI in Marketing Nptel Week 1 Assignment Answers

AI in Marketing Nptel Week 1 Assignment Answers


Que. 1) What was one of the primary objectives of Marketing 1.0 during the Industrial Revolution?
a) To focus on customer emotions and values
b) To create co-existence between humans and technology
c) To emphasize the functional aspects of products to meet immediate customer needs
d) To leverage Web 2.0 tools for customer engagement

View Answer


Que. 2) Which of the following best describes the role of Marketing 3.0 in addressing globalization and technology?
a) Focusing on customer segmentation through traditional channels
b) Enhancing customer relationships via unidirectional communication
c) Changing consumer lives by blending creative society ideals with technological innovations
d) Promoting functional benefits of products through mass advertising

View Answer


Que. 3) CarMax utilized AI to create a seamless omnichannel experience. Which of the following best illustrates this transformation?
a) Developing a single customer interaction channel to minimize complexities
b) Implementing contactless car delivery options during the pandemic
c) Focusing exclusively on in-store sales to improve customer trust
d) Introducing manual processes to ensure accuracy in customer interactions

View Answer


Que. 4) In the categorization of AI, why are systems like Alexa and Google’s AlphaGo classified as Weak AI?
a) They are incapable of solving problems independently
b) They are limited to specific tasks within predefined functions
c) They lack the ability to interact with users in real-time
d) They focus solely on gaming and entertainment applications

See also  AI in Marketing Nptel Week 4 Assignment Answers

View Answer


Que. 5) How does representation learning differ from classical machine learning in customer segmentation?
a) It uses fewer data features compared to classical machine learning
b) It requires explicit human input for all features and patterns
c) It automates feature extraction and maps abstract features without prior knowledge
d) It focuses only on clustering based on predefined categories

View Answer

These are AI in Marketing Nptel Week 1 Assignment Answers


Que. 6) Which of the following applications best demonstrates the use of Deep Learning in marketing?
a) Using predefined rules for customer segmentation
b) Translating customer queries into actionable insights using neural networks
c) Creating decision trees for advertising campaigns
d) Automating inventory management with basic robotic systems

View Answer


Que. 7) What is the primary purpose of a Decision Tree in supervised learning?
a) To create clusters of data points with similar attributes
b) To predict outcomes by classifying data based on attribute selection measures
c) To separate data using hyperplanes
d) To calculate probabilistic relationships between variables

View Answer


Que. 8) Which feature distinguishes Random Forest from a single Decision Tree?
a) It uses probabilistic methods to classify data points
b) It combines multiple Decision Trees to improve accuracy and reduce overfitting
c) It relies on clustering data points using centroids
d) It separates data points using the maximum margin hyperplane

View Answer


Que. 9) Why is Thinking AI particularly suited for personalization in marketing?
a) It uses pre-defined rules to analyze customer behavior
b) It processes unstructured data to discover patterns for personalized recommendations
c) It captures emotional responses to enhance customer interactions
d) It automates routine decision-making tasks for efficiency

See also  AI in Marketing Nptel Week 2 Assignment Answers

View Answer


Que. 10) A company wants to implement AI for customer retention through personalized relationships. Which type of AI would be most effective?
a) Mechanical AI
b) Thinking AI
c) Feeling AI
d) Supervised AI

View Answer


For answers or latest updates join our telegram channel: Click here to join

These are AI in Marketing Nptel Week 1 Assignment Answers

More Answers of AI in Marketing Nptel: Click here

For answers to additional Nptel courses, please refer to this link: NPTEL Assignment